A web explainer video introduces, explains your product to your target audience .these explainer videos are short engaging videos which are used to market your product and services and to increase your sales. These web explainer videos describe your videos in a better way they not only promote your product but also uplift your company. Including these web explainer videos on your website can increase your conversion rates by as much as 144%. They also increase your sale; they increase traffic on your site. Explainer videos raise your brand to a professional level as well as advanced level in the field of marketing.
Still confused about what they are, hold up, have a look at this video by Modani Furniture for their website, you will understand what we’re talking about
They promote your content in a better and understandable manner, making it easier for your target audience to understand. These web explainer videos are short videos of 2 to 3 minutes for the purpose of engaging your target audience, they make you rank high in Google search which helps you get more money and increases your return on investment rates (ROI). Web explainer videos can easily be shared on different platforms such as Google, YouTube, Facebook, Instagram etc. so it is reached to many people with no time. Explainer videos bring your creative ideas to real life which really cannot be done by written content. Including animated videos to your brand can prove to be very beneficial for your company in ways to create leads for it.
You can create such type of videos yourself if you don’t want to spend a large amount of money for it. You can DIY your videos, as making these type of web explainer videos are not hard you just need to work on and keep few things in mind it to get better.
The foremost important thing is to create an amazing script for your video, you can say that script is the backbone for your explainer video as everything depends on your script. Creating a script is not hard but the hard work is to make it seem informative as well as simple so that your target audience get information from it and does not face any difficulty in understanding it. Also, keep in mind that your script should not exceed more than 350 words.
The second thing is to choose the animation style for your explainer video, you can use any animation style whichever you like for your animated videos. Four animation style which you can use for your video is
After choosing the style for your animation now it’s time to create animation for your explainer videos. it should be attractive and should be in a professional style and not in a cartoonish style which is used for kids.
Now record the voice over for your video and make sure to use a professional tone for it.
Done with your explainer video!! Now share as much as you want, on different platforms